WWF Living Planet Report 2014

The latest edition of the Living Planet Report has been described as a report “not for the faint-hearted”. The report paints a grim picture for the future of our planet, with man-kind increasing its demands for the planets resources. Marco Lambertini (Director general – WWF) has said the following – “Put another way, in less than two human generations, population sizes of vertebrate species have dropped by half. These are the living forms that constitute the fabric of the ecosystems which sustain life on Earth – and the barometer of what we are doing to our own planet, our only home. We ignore their decline at our peril.”

Knowing we have only ONE planet, humanity has to make better choices that translate to clear benefits for ecology, society and the economy.

The true question then should remain – Is global sustainability an achievable goal?

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